Enabling retailers, vendors and Partners to work together better.

Hi, I’m Ally Stephen, an advisor and a connector offering practical, no-fuss support, focusing on the consumer first, last and constant.

The offer

Strategic Planning
What do you want to achieve and how are you going to do it?
Insights & Opinion
What’s happening regarding consumer behaviour, product trends, retailer activity
Store Visits
An expert guided tour of stores, not just a list of the cool ones
Meaningful Connections
Facilitating curated connections, preparing and matching potential partners
Pitch Preparation
What to say, how to say it whilst staying authentic
Retailer-Ready
A programme to develop vendors using actual retailers as advisors
Ally Stephen

About Me

We’re all consumers right? I’ve spent my career helping companies by focusing on their consumer. Find out more about me and what I’ve done to think ‘consumer first, last and constant’.

Here are a few examples of who I've worked with over the years

Proud to be a mentor

Latest insights

Case Studies

Check out some of my featured case studies and be sure to add your comments!

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What Others Say

"I was first introduced to Ally when she led the retail and consumer global team at Enterprise Ireland and I have had the pleasure of seeing her in action for more than 10 years now. Ally is a skilled connector and has made countless introductions for me that have been invaluable. There is nobody in the world of retail that she doesn’t know! ..."

Jayne O'Keeffe
VP European Marketing
Lyre's Spirit Co

"... Ally is a first-class retail transformation leader with a strong strategy, digital and innovation skill set. She is passionate about ensuring that the customer is put at the heart of the business strategy, ensuring that companies are utilizing the best of digital innovation to maximise their customers' experience. She has a deep understanding of retail and her sleeves rolled up attitude is invaluable in bridging the gap between vendors and retailers ..."

Jayne O'Keeffe
VP European Marketing
Lyre's Spirit Co

"... She has a genuine passion for the world of retail, has a pragmatic and no-nonsense approach, and I thoroughly recommend any vendor, be that tech or product-based that wants to increase their probability of success to seek guidance from Ally."

Jayne O'Keeffe
VP European Marketing
Lyre's Spirit Co

"Ally is a true small business supporter. She is always on the look-out for opportunities for small businesses to grow and prosper and was a great champion for Enterprise Nation when we expanded to Ireland.

Ally is someone to have on your side!"

Emma Jones
Founder
Enterprise Nation

"I’ve worked with Ally, both as her client and as a consultant for over ten years. She has an excellent understanding of the retail ecosystem and has helped Validify to discover and curate some brilliant innovation for retailers. Ally is high on my ‘go-to’ list when I’m looking for someone to add extra value to what we are doing at Validify. It helps that she is good fun to work with too."

Fergal O'Mullane
CEO
Validify

If you'd Like to Know More about me or how I can help,
please get in touch...

Thank you. I’ll get back to you very soon.
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